Why is Internet Marketing in Phoenix Essential for Small Businesses?

It is rather concerning,that even in the Digital Age,a vast number of companies find that an online presence is negligible. According to recent statistics,only about 64% of small businesses have a website. Provided,that 90% of adults in the US are internet users,this results in a staggering amount of missed opportunities. And as the internet is increasingly more intertwined with all our activities,it has become crystal clear that online marketing is quintessential for the survival of a business. Here are 5 of the main reasons for employing online marketing to boost your business:

  • Brand and Product Awareness

Recent studies found,that 88% of consumers will research their products on the web before buying,regardless of purchasing in-store or online. Therefore,building a strong brand and product awareness,will help you build trust,and inspire reliability for your future customers.

  • Cost-Effectiveness and Scalability

Internet marketing is one of the most cost-effective means of marketing,with virtually unlimited scaling potential. With a relatively small budget,you can tap into an extremely large audience,and when your business grows,scaling your online advertising will be quick and effortless. Another significant financial benefit of online marketing is that it offers the highest Return on Investment (ROI),which is especially important if your budget is limited.

  • A Fighting Chance for Small Businesses

We’ve all seen our local Phoenix family business wiped out by the big franchises like Walmart,Amazon or Starbucks. Small enterprises simply can’t compete with their billion-dollar ad revenue. Online marketing can level the playing field for small businesses,by allowing them top online ranking in their niche. Managed effectively,it offers unprecedented control of their ads,and customer statistics.

  • Hyper-Personalization

In contrast to regular TV or Print ads,online marketing allows you to target your audience almost down to the individual. This level of personalization will drastically increase your Average Click-through Rate (CTR),due to the control over the group of prospects who will see your advertising. Personalizing your ads to your specific needs will guarantee that no dollar spent will go to waste on a demographic that is partial to your products and services. Naturally,this will also result in an improved ROI,and a higher percentage of sales.

  • Outreach and Accessibility

According to recent studies,the average adult in the US spends a staggering 6 hours and 42 minutes online on a daily basis. Around half of that time is spent on mobile devices. It has become imperative for businesses to be able to reach their clients where they spend most of their free time: online. In today’s day and age,small businesses that neglect to create an online presence will soon be forgotten. Having a website for your business also allows 24/7 accessibility to your goods and services. Having the advantage of a virtual storefront,open round-the-clock will make sure that you don’t miss out on any customers or business opportunities.

Digital marketing should be embraced by every business that is looking to increase its market share,brand awareness or sales. With the efficiency,scalability and unique data sets provided by online phoenix marketing,it is a beam of hope for small businesses struggling to survive in today’s competitive climate filled with large corporations.

If you are ready to reap the benefits of internet marketing,we at Salterra help small businesses with a multitude of professional web design and digital marketing services,all oriented towards elevating your market presence and brand recognition. No matter the size of your business,our team can take you to greater heights.

For extra information,salterra internet marketing.

Dash Cam Roundup by Dallas Law Firm Staff

Dash cams are not entirely new. In fact,they have been around for about 40 years. Law enforcement officers began using them in the early 80s to capture video evidence while out in their patrol cars.

Since then,the dashboard camera has grown steadily in popularity and the last decade has seen sales enjoy a huge boost for various reasons. According toGrand View Research,the global dash cam market was valued at USD 2.8 billion in 2019 with over 36 million units being sold.

What are dash cams and what do they do?

Dash cams are digital video recorders that are mounted inside a car’s windshield and their purpose is to record visual and audio footage from the front,and sometimes the back of the car.

As a driver,if you are involved in a collision that wasn’t your fault,it can be extremely difficult to exonerate yourself from blame,so many vehicle users have taken to installing dash cams as a precautionary measure. As we all know,insurance claims can mean big increases to premiums,which is even more frustrating when you know that you’re completely innocent.

And this is the biggest reason that the staff atThe Barber Law Firm have become more and more interested in this tech trend and have put together this list of 5 dash cams that you might consider using to defend your rights after an accident. To highlight the reality of this,take a look at this recent recording from a Dallas driver’s read dash cam:

The driver in the video above did not have a front plate,but after passing,the front dash cam was able to capture a picture of the rear plate. Regardless,the video evidence was enough to keep the driver from getting away with the hit and run.

According to The Barber Law Firm - Dallas,attorneys typically have a much easier time and can even get to settlement faster when a case has a dash cam video behind it. While these cameras generally provide evidence of accidents that occur on the road,they can also have some other unexpected benefits:

  • Insurance companies use the dash cam recordings to resolve accident disputes in the case of both parties denying responsibility.
  • Prevention against fraud when somebody tries to claim for injury and the driver denies the event ever occurred.
  • Aggressive and antisocial behavior from other road users caught on camera can be passed on to the police.
  • Parents of young drivers can remotely view how their children are driving to give them peace of mind.
  • Dash cams in commercial fleets use GPS to track a driver’s whereabouts.
  • Stolen vehicles can be located thanks to the dashboard camera images being uploaded to the cloud.

In-car cameras come with various features and the price tags fluctuate vastly,so it’s not always easy to know which one to choose. Let’s take a look at 5 of the best dash cams available for 2020.


Seen as one of the most advanced cams available on the market,but it comes at a price.

The Nextbase 622GW provides excellent 4K video quality with a 140-degree viewing angle,GPS tracking,and MicroSD card slot.

Techradar gives this model a 5-star review saying that it had “built-in polarizing filter,image stabilization,4K video resolution,and excellent Night Vision.” However,it was also noted that the unit is quite bulky,the mobile app is quite frustrating,and that the rear camera requires wiring.

Most of the expert reviews rate the 622G between 4 and 5 stars,and it is available to buy for around $400.

Garmin,Dash Cam 66W

Plenty of features and a solid manufacturer reputation makes this cam a great choice for a first-timer.

It boasts 1440p video quality,a huge 180-degree capture angle,GPS tracking,and a compact design.

Best Buy,at the time of writing,presents 4.5 out of 5 stars from 30 reviews for the 66W,and trusted industry review sites are of the same opinion. Most users said that it provided excellent footage for the price point,but others mentioned that glare was an issue as the unit doesn’t come with a filter as standard.

Prices are around $250.

Kenwood DRV-830

Full HD recording,144-degree viewing angle,GPS tracker,and both internal and external storage options for a very reasonable price.

Kenwood has a fantastic reputation as a tech producer and it seems that their dash cams live up to expectation. They’ve added everything you need and more into the user experience,but this seems to have led to the menu screens being quite difficult to navigate. Sometimes less is more as they say.

Trusted Reviews gave a 4-star rating and said that the DRV-830 is “A feature-packed and well-priced dash cam but video quality could be better.”

Price: $100.


180p full HD video,140-degree angle,GPS tracking,and both internal/external storage included.

The unit is slightly different from other cams as it doesn’t feature any external display. Everything is controlled via your mobile which makes configuration nice and simple. Unfortunately,the buttons on the unit that you need to push to connect the device seem to be quite fiddly.

PC World stated that “It’s one of the most advanced models we’ve seen (and it’s also one of the more expensive ones).”

The TW-F770 is available for around $300.


For some of the best video quality available from any dash cam on the market today,you will want to take a look at the DR900S-2CH.

It features 4K Ultra HD image quality,162-degree angle,GPS tracking,speed data,and fast image transfers.

The Dashcam Store reviewed the product and concluded that “We have to wonder if this is the best possible discreet dual lens dash cam on the market today.”

Techradar noted that it was “irritating to install” and some amazon buyers have mentioned manufacturing issues that were causing some problems in the past.

The BlackVue DR900S-2CH costs around $400.

There are many makes and models to choose from,and the range of features,picture quality,functionality,and price will all play a determining role when shopping for a dashboard camera. Yes,the range is vast,but with a little research,you can easily find the one that fits your needs.

This contribution was supplied by staff atBarber Law Firm - Dallas,a top Dallas personal injury firm that helps accident victims every day.

Contemporary Art Awareness For Young People and Adults

As a creative person, I am frequently describing what my art indicates to people. They usually would like to know what “” the story”” behind the paint or piece is. Yet really, this is not essential to admire a work of art. The only point you require to value art is your very own thoughts as well as to evaluate your own senses. Below are some ideas to aid both youngsters as well as adults enjoy contemporary art.

Notice your “” gut reaction”” to any type of piece of contemporary artwork. This is very important when understanding art. Every creative person desires their job to have a voice – and while occasionally that voice is a message of peace as well as love, various other times that message can be something much more powerful. A piece of contemporary artwork can be an anti war message that shows up really violent. Or a piece of modern artwork can show up to have a mad voice when speaking about a political problem. Your instinct is going to detect that voice 99% of the moment. Trust fund that reaction that you have. This is specifically what the painter desires you to really feel – even if it isn’t a good feeling!

On a regular basis artwork exists to get us discussing something. An artist can paint the relationship in between a mother and little girl as caring as well as caring and this obtains you talking about households, mothers and little girls and various other connections. Or this art work can appear differently as well as the relationship can be somehow tough – yet this again gets us to discuss it and our own familial connections as well. Excellent artwork inspires you to think, act as well as get into motion. That is all the experience of valuation.

Every piece of modern art narrates. I make sure you have heard that claiming: an image deserves a thousand words? Well this is extremely true. As children and adults find out to understand art, they end up being more sensitive as well as discover that they sense and feel points from pieces of art work. They trust that initial “” instinct”” to a piece of modern art work. Every creative person begins inspired to show some bit of passionate thought. Some are sharing something cleansing. Numerous painters are in fact recovery as well as training individuals via their artwork. Standing in front of the artwork you’ll begin to experience and sense that story as you are open to the message of this piece. It will certainly advance as well as speak to you.

As we admire art we learn that some art we “” such as”” and others we do not: that’s all right. There are really some artists that produce art intentionally where they do not want individuals to “” such as”” it. They desire people to have strong, visceral responses to it. They want individuals to snap or emotional when they see it. That’s the entire objective of this modern artwork! Then there are various other contemporary artworks that you like promptly. They have a voice that is pleasing as well as says something enticing. You really feel promptly comfortable with them. Art appreciation is unique and various for every person – which is the means it must be!

If You want to Purchase Art, Give Consideration To These Essential Factors

What are a few of the included advantages that could motivate an individual to buy art?

Artwork has actually come to be an aspect of society, as well as there’s wonderful factor for this; artwork has the capability to be distinctive to individuals and could be an approach of expression that may be at the same time eye-catching as well as personal to its possessor. Art has the possibility to encourage people that feel attached to it as well as produce associations along with leads for ideas that might have in any other instance never ever been developed. Art additionally offers perceptions within the creative imagination of individuals, as well as those viewpoints can range from thoughts of satisfaction, possibility for reward, as well as in some cases the sensations as well as ideas like those of a young person. Numerous business as well as non-public figures have recently been pursuing art as a financial dedication possibility; fine art might be used to connect great deals of points to somebody that experiences it while at the same time being a breeze to care for. Lots of factors exist to acquire art, and in just a 2nd we shall review a number of one of the most crucial amongst every one of them.

Purchase Art Due To Its Capability to Motivate Individuals

Art is certainly a resource of support for both the artist and the individual who owns the article. In decades past art work was undoubtedly encouraged by the appearance of the actual and non secular worlds and frequently represented situations in which the both collaborated. Part of this link to the spiritual world lingers throughout art that is being made presently, as well as it is just one particular inspiration to buy art. Art which encourages you along with all those you handle has the capability to fall between stress and anxiety as well as anxiety as well as you, along with be beneficial to your health as well as well-being; a filter of sorts as it is usually a source of motivation to help you obtain beyond an imaginative block or extremely irritating moment. Fine art has been specifically used as an effective beginning of ideas for others, enabling them to cultivate connections, develop ideas, in addition to set suggestions right into measures which might or else never have actually come to be. Terrific artwork influenced by historical or spiritual participants of society as well as events of significance have for ages been utilized by the middle class and abundant equally as sources of inspiration as well as motivation. Think about being in a placement to get art that works as a tip of a terrific commander in the style as well as exactly how it can be a thing of fine art to influence you to have success!

Exactly What Impact Can Art Have On Your Every day life?

Individuals additionally buy art so regarding make an announcement to others, and even provide a specific impact on the neighborhood around them. Artwork is typically a service that can be made use of to make a personal assertion concerning anything from a person’s preferred color or shade or layout as well as style to a personal intention or belief. A product of art can absolutely enhance the area that it is received; imagine a home making use of empty dynamic walls after that one that includes a some art works put on the exact same wall surface surfaces, how much of a difficulty could there actually be? Artwork is absolutely a system of connection because video or visuals excitement is an incredibly great way to touch males and females along with leaving a long lasting impressions on them. Generally most individuals in ranks of power buy art in an initiative to disclose their money and also control others around them in addition to develop different impacts of value as well as status. Political figures and corporate execs absolutely are an image of folks who normally use art to develop a picture of their life and ideas as well as their authority as well as fantastic importance. Even when you just intend to get art to decorate your residential property or structure for yourself, check out the fine art you want properly as eventually it can put a sway on the minds of individuals near you along with on your own.

What You Should Know Before Trying to Sell Your Art

Being a creative person myself, I understand exactly how tough it can be to sell your art in the real world that is one reason you could what to attempt to offer your art online. A few years ago I determined to begin selling my art online as well as I’m glad I did. Currently, I’m not getting rich doing this, but I have actually made more markets online than I ever carried out in the real life. Plus I do not have schlep my art work from location to location.

Allows simply take a look at some reasons you need to think about offering your art online.


In the real life you have to sale your art in galleries, art festivals, fairs, collections or any type of location that will certainly permit you to put your art as well as market it. Currently consider you need to evacuate your art work and lug it to these areas as well as in several of instances hung the job yourself. Also take into consideration that the pieces that don’t sale you need to take them down, pack them up as well as bring them back to your house or studio

Nonetheless, when you market your art online you simply put up some photos of your artwork on an internet site with some information on the dimension, tool and rate as well as relying on where you place it you may have the ability to keep your art work there forever. Even if the art work does not sale on a website where it has to be removed, all you need to remove is a picture and some information. No packing as well as no lugging bulky paints back and forth.

You Have Overall Control

By offering your art online you take control of complete control of your art career. Say goodbye to middlemen telling you how much to value your art for as well as then taking a cut of your cash when the art sells. Galleries will certainly take anywhere from a 40 to 50% cut of your art sales. Art Festivals will charge any kind of where from $200 to $500 fees simply to be in the festival and need that you have a specific quantity of inventory, which you have to pay for. If you do not offer anything at the festival you are just out every one of that money.

If you offer your art online you can choose when where as well as the length of time you have your art up on a web site and although there are some websites that may bill you to have your art on them, a lot of the areas are free as well as the ones that do bill it’s typically an extremely percentage. Also most areas where you can offer your art online will let you set your very own cost and won’t bill you a compensation. So you can maintain 100% of your art markets. Additionally on most places that enable you to place art on their websites, you can set up as several or as low as you desire.

A Worldwide Consumer Base

When offering your art in the real life your art sales are normally limited to the area where your art goes to the moment. If you are displaying at a gallery your art sales are restricted to that gallery and the people that enter that gallery. If your art is being shown at a fair your art sales are restricted to the people that see your art at that reasonable. I think you get the picture. For the have to split in the real world your art sales is going to be limited to regional or local sales.

Online you have a globally audience to market your art to. As a result of offering my art online I now have my art work in Japan, France, Great Britain, Canada as well as various other locations that I would certainly not have actually had the ability to reach in the real life. It doesn’t matter where you remain in the world you will be able to reach people from different nations. A painter in Italy can offer a piece of art to a customer Russia or a creative person in India can offer a paint to a buyer in the United States. Your online presence is your art gallery to the globe.

I’m not saying not to offer your art in the real world, however as you can see by deciding to sell your art online you have extra control and a bigger purchaser reach. Nonetheless there’s no reason you can not do both.

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